Last fall, the doubly star-studded property of baseball star Derek Jeter — which is being rented by Buccaneers quarterback Tom Brady — was put on the market, culminating in a story that’s fascinated real estate buffs and sports fans alike.
Despite rumors that Brady was buying a Clearwater house, the supposed sale of that mansion hasn’t materialized, and his family remains in Jeter’s estate. The home has seven bedrooms, eight full bathrooms and eight half-baths, as well as a clubroom with a full-service bar, a billiards and game table with a glass corner wall overlooking the water.
It also features a wine cellar, move theater, gym, in-law suite, au-pair wing, air-conditioned six-car garage, scullery and a full-home generator. Its expansive outdoor area includes 9,000 square feet of covered porches and balconies, a dock with two boat lifts, a heated spa and an 80-foot saltwater lap pool.
So what’s it like selling a home with a massive $29 million price tag, not to mention coordinating showing times with the house’s extremely famous residents?
Tampa Realtor Stephen Gay, who works for Smith & Associates, is the listing agent on the property, along with colleague Katherine Glaser. Gay spoke with the Tampa Bay Times about how the first few months have gone. The following interview has been edited for length and clarity:
How did you come to have this listing?
We competed with several agents both locally and also from the whole state of Florida, that have nationwide brands. Out of that they still liked our presentation the best.
Smith (& Associates), even though we’re a locally owned company, we are a global network of similar locally owned and operated boutique luxury firms across the world. The network we’re a part of is the leading real estate company in the world. In 2019, we sold $254 billion.
Have you always specialized in luxury real estate?
No, I would say that it’s something that you build up to over the years — I’ve been selling for 15 years now. But even though we have a $29 million listing we sold a $200,000 house last year. In the market as diverse as Tampa Bay is you can’t pigeonhole yourself. It all pays the bills.
What sort of things do you do to market an ultra-luxury listing like this?
It is obviously a little different than, say, a $200,000 condo. We’ve marketed to that network that I was just talking about, letting them know. A lot of people don’t think of Tampa as being a luxury market. We did a marketing push to that network and a lot of people that were in New York or in Chicago or even out in California said, ‘Oh wow, we didn’t know Tampa had houses like this.’ So it’s kind of education to those other brokerages, especially right now during…